When we came back, there was so much to catch up on – that goes without saying, but our dear friends over at LadyLake have been busy bees! We are so proud of and happy for them!!
They created a global music publicity project last year called #SXDU “South By Down Under”. They play off of the SXSW festival in Texas and timed the promotion to be broadcast during March.
In SXDU, LadyLake links up with several different music companies around the world and puts together a shared inter-company publicity blast on social media.
Last year’s campaign reached and impressive 500K views pre-launch and received global indie and mainstream interest! How freaking cool and exciting is that?
Combining information from Ear Splitting Media (Austin, Texas), Texas Indie Fest 2 Artist In Residence David Martinez (Corpus Christ, Texas), Twin Radio (Lynchburg, Virginia), Fish Creek Radio (Michigan), LadyLake Entertainment (Cape Coral, Florida), In-Ex Records (UK), and Prototype Musiq (Australia), SXDU was launched.
This year, we are adding Robert Tyson (Colorado Music Scene) and his band Flahoola, David Bowers Awards Radio (Rochester, New York), Emyna The Rock Queen (Las Vegas, Nevada) and legendary producer Stuart Epps of Epps Music Productions (UK).
Want to know even more? Go here! SXDU
Need to get in touch with the awesome ladies behind LadyLake Entertainment?
That info right down there!